Beyond The Billboard
A Podcast about insightful & topical Out of Home advertising discussions with key industry experts created to educate and inspire. Join OOH Experts and Co-Hosts; Livia Brown & Kirsty Carlson as they go Beyond The Billboard to discover the world inside Out of Home.
Podcasting since 2024 • 52 episodes
Beyond The Billboard
Latest Episodes
Powering growth in OOH: through technology with Andrew Brunton
We sit down with Andrew Brunton, Executive Managing Director for EMEA at Billups, to explore how technology is accelerating growth in OOH across Europe, the Middle East and Africa.Andrew unpacks the regional nuances shaping OOH strategy,...
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Season 2
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Episode 28
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28:37
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Luxon Data Solutions: OOH measurement with Philip Evans
In the third instalment of our South African OOH measurement series, we sit down with Philip Evans, Founder & Sales Director of Luxon Data Solutions, to unpack their innovative approach to measuring OOH. We explore Luxon’s metho...
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Season 2
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Episode 27
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27:56
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The OG Influencer: Behind the Campaign
We pull back the curtain on one of the most ambitious and talked-about OOH collaborations in South Africa, The OG Influencer campaign. For the first time, nine media owners came together under one powerful idea to showcase the true impact of Ou...
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Season 2
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Episode 26
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34:14
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Creative Bravery in OOH with Dean Oelschig
In this episode, we explore the bold side of Out of Home with Dean Oelschig. Dean shares his love for the OOH medium, unpacking why it remains one of the most powerful channels for brands to make a lasting impact. We dive into what it means to ...
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Season 2
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Episode 25
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38:20
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CortexX: Precision Planning in OOH - Primedia Out of Home
In this episode we sit down with Genevieve Coward, Deputy CEO at Primedia Outdoor, and Alice Wagenaar, Strategy & Intelligence Head, to unpack the power of data-driven OOH planning.We explore the launch of CortexX, Primedia’s new AI-...
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Season 2
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Episode 24
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36:12
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