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Beyond The Billboard
A Podcast about insightful & topical Out of Home advertising discussions with key industry experts created to educate and inspire. Join OOH Experts and Co-Hosts; Livia Brown & Kirsty Carlson as they go Beyond The Billboard to discover the world inside Out of Home.
Beyond The Billboard
Unlocking the Future with Programmatic DOOH with Remi Du Preez
Join us as we dive into the world of Programmatic Digital Out-of-Home (DOOH) advertising in our latest episode. We're joined by Remi Du Preez, the Managing Director of Polygon, who brings a wealth of expertise to the table. Together, we unravel the current state of adoption of this technology and explore the journey ahead for the industry.
Remi Du Preez shares insights into the best practices that drive successful Programmatic DOOH campaigns. From strategies that make campaigns stand out to invaluable advice on optimizing the potential of Programmatic DOOH.
Tune in to discover how Programmatic DOOH is reshaping the Out of Home landscape and learn actionable tips to harness its full power. Whether you're a seasoned professional or new to the field, this episode promises to broaden your understanding and inspire innovative approaches in the ever-evolving realm of Out of Home.