Beyond The Billboard

OOH in Africa: Unlocking Nigeria with Kingsley Onwukaeme

Season 2 Episode 8

In this episode, we welcome Kingsley Onwukaeme, Founder of OOH Academy, Nigeria, to unlock the power of Out-of-Home (OOH) advertising in one of Africa’s most dynamic markets. We dive into the unique nuances of the Nigerian OOH landscape, exploring how brands are winning, the key challenges and opportunities, and what makes this market so critical for OOH success.